Concept, design, art direction
Email is one of MOO’s key marketing channels that connects
the brand to customers at various stages of their journey.
These are some emails I have worked on from concept to execution.
NOTEBOOK UNIVERSE
To show off MOO’s range of notebooks, I developed the concept of a
notebook universe, using planet props to create a playful starry night sky.
DESK GOALS
This email was created for January 2019 with the aim of inspiring the MOO community to start the year with a well-organised and inviting work
space using some key MOO products.
ENVELOPES & STICKERS
Focusing on envelopes and stickers, the goal of this email
was to build excitement around these products and inspire
customers to use them in different ways.
JENGA
A surprise email and landing page based on the popular
family game of Jenga, when the wafer block is removed
the discount prize is revealed with skittles.
