WESANDERLAND

As part of an internal initiative, MOO’s 2019 UK Christmas party was themed around the iconic world of Wes Anderson. The event celebrated several of his most well-known films and required a collection of primarily print assets. I collaborated with other members of the creative team to develop the visual direction and took on a project management role in the early stages. As part of the creative execution, I tweaked the Mendl’s logo from The Grand Budapest Hotel and hand-printed 100 custom paper boxes to reflect the film’s signature aesthetic. Our aim was to capture the distinctive style and atmosphere of Anderson’s work while building excitement around the theme.

Team credit: copy - Ed Ross. creative artwork - Emily Wheeler